This is extreme luxury people. Reynolds and Reyner from Kiev, Ukraine designed a branding package for a new system of taxis in Hong Kong. The name of the service will be Breaze and their logo inspiration is a capital "B" fused with bird wings. I appreciate their design because it is simple, reads luxury, and can be viewed at any size and still make sense. What I also like about this image is it shows all the sketches he made and all the versions he made before he chose the final logo.
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